This workshop is the perfect fit for companies looking to develop their first voice app. With help of the Design Thinking method, you can find innovative solutions and develop inspiring ideas. Learn to better understand your user needs and use the creative potential of your employees.
The seminar is aimed equally at executives, product and project managers as well as marketing professionals. No programming knowledge is required.
On request, we are happy to adjust the agenda to cater towards your company context and offer the program as an in-house workshop. The focus of the worshop will be determined in consultation with you.
Agenda:
1) Overview: Digital assistants (30-60 minutes)
– Digital Assistants Status Quo
– Usage scenarios tailored to your company
– Future development
2) Introduction to the Design Thinking Method (30 minutes)
– Building the Design Thinking Process
– Presentation of the research methods
3) Focus on your industry (30-60 minutes)
– Status quo
– Challenges
– Learnings
4) Focus on your customer needs (60-90 minutes)
– Identification of target groups
– Understanding their needs and pain points
– Create Personas
4) Systematic brainstorming, e.g. with the help of (60-90 minutes)
– Brainstorming/Brainwriting
– Workflow map
– Empathy map
– Storyboarding

5) Selection of ideas (30-60 minutes)
– Presentation of ideas
– Joint vote
– Choosing the best idea

5) Prototyping (60-90 minutes)
– Scripting a dialog model
– Presentation of the prototype
– Iterative testing

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